Are you and/or your church investing in online social networking? What is that you ask? Is there an app for that? Are you hip to the the Twit? Maybe you are trying to figure out what your face has to do with a book. Am I confusing you yet? If you are, then you will probably stop reading this now because you don’t care or you want to choke me so you will keep reading in an effort to restrain yourself.
If Facebook, Twitter, Internet, and all of these new fangled technologies make your head spin, you are not alone. But if you don’t do something about it soon, you will be.
Ok, so maybe you have heard of this stuff, but you’re the Senior Pastor and you don’t have time to learn all of these crazy new technologies. I believe that you can’t afford not to learn them. Only 10 years ago or maybe less than that people still exchanged phone numbers for contacting each other. We used to have all of the important numbers memorized because we dialed them a lot. Now we don’t know any numbers except for our own because we don’t dial numbers anymore. We click on the profile in our cell phone and tell it to call cousin Vinny. Now when you meet someone you exchange names and tell them that you can find me on Facebook.
Today, events are advertised, planned, and virally spread because of Twitter, Facebook, and other web technologies. I can keep in touch with most of my friends from college a decade ago because of the Internet. I can share the chaos that I call my life with family and friends so that they don’t miss out on the latest crazy dance that my kids decided to make up. My kids get to see their nana and grandpa once a week even though they live 6 hours away because we can do a video conference on the laptop. I have friends that I have never met and there are hundreds of people who pray for things if I ask and I have never shook their hand.
The craziest part about all of it, is that it is free. It doesn’t cost you a dime to share the goodness and connect with the world of online social networking. It only costs you a little time and effort. If you setup the accounts and do nothing with them, then you probably think they are worthless. It is worthless if you don’t participate. Are you getting in the game, or are you going to be a spectator for the rest of your life?
I think that churches should be taking advantage of all that is out there. Why wouldn’t you invest in a new medium of communication that doesn’t cost anything? Do you think that it would be easier for missionaries on another planet to teach aliens English so that they could share the Bible with them or to have a miraculously translated copy to hand out to them? Okay, so maybe it isn’t quite the same, but I see the Internet as a missionary field and it is quickly becoming so mainstream that you would be crazy not to take a look at it right now.
So what are you going to do about it?
Now realizing that if you are reading my blog, then you probably know all about this and agree with me. Maybe you have played with it personally, but never thought about how you could use it for your church or organization. It’s a free investment. What have you got to lose? But if you are just figuring all of this stuff out and want some help taking the leap into a world where you can really engage and connect with your tribe, just ask and I will be of any help that I can.
Thank you for letting me rant a little today.
Things that didn’t make the cut:
Are you facebooking for Jesus?
The word on the street has become the tweet.
Friends is no longer limited to Monica and Chandler.